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    Tuesday 07/12/2021
    Fondo Español de Garantía Agraria O.A.
    CONSULTA DE ASIGNACIÓN
    DE DERECHOS DE PAGO BÁSICO
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    Tuesday 07/12/2021
    Fondo Español de Garantía Agraria O.A.
    PAC 2021-2023
    CAMPAÑA DE PUBLICIDAD 2021

Information Actions and the Promotion of Agricultural Products

Promotion measures in the EU and in third countries

EU poster: Enjoy it’s from Europe

The European Union co-finances information and promotion campaigns with the general aim of enhancing the competitiveness of the agricultural sector, increasing awareness of EU agricultural products and their market shares and consumption, and improving their visibility both inside the EU and further afield.

The goal of these actions is to emphasise the specific aspects of production methods and increase knowledge about the authenticity of the EU’s quality schemes.

The characteristics and types of actions, the procedure, the agricultural products to which these programmes are applied and the countries in which they might be implemented are regulated in Regulation (EU) No 1144/2014 of the European Parliament and of the Council, Commission Delegated Regulation (EU) 2015/1829 and Commission Implementing Regulation (EU) 2015/1831.

 

> Who manages and coordinates these programmes?

In Spain, according to Royal Decree 38/2017, of 27 January, the Directorate General for the Food Industry (DGIA) and the Spanish Agrarian Guarantee Fund O.A. (FEGA) are jointly responsible for the management and coordination of simple programmes.

The DGIA, or more specifically, the Department for the Production of Food in Spain, is responsible for verifying and controlling the procedures for selecting the implementing organisations, coordinating the signing of contracts and checking the material produced as part of the campaign.

FEGA, through the Markets Regulation Department, is tasked with managing, controlling and paying this aid.

 

> How are the promotion and information programmes managed?

Aid applications are addressed to the EU’s Consumers, Health, Agriculture and Food Executive Agency (CHAFEA), which is entrusted with publishing the announcement of procedures for simple and multiple programmes each year. You can consult further information at the following links:

 

Once the proposals have been assessed and the successful candidates chosen, the European Commission communicates the simple programmes to the Ministry of Agriculture, Fisheries and Food (MAPA), which will in turn inform the proposers about whether their applications have been accepted or not.

The contract to implement the programmes will be signed between the proposer and the General Secretariat of Agriculture and Food at MAPA.

Applications for payment are submitted, along with the documents relating to the Implementing Regulation (EU) No 2015/1831 via FEGA’s Electronic office under ‘Catálogo de Servicios’ and then ‘Promoción alimentaria

FEGA is the institution responsible for systematically verifying applications for payment, in addition to performing administrative controls and on-the-spot checks of simple programmes.

Once these controls have been performed, FEGA processes, settles and pays advances, interim payments and aid balances for food promotion financed by EU funds.

For this measure to be managed correctly, FEGA has drawn up Cost Justification Guidelines with a view to helping beneficiaries fulfil their responsibilities in terms of adequately justifying subsidised costs.

 

> Implementing regulations

*Community regulations

* Specific regulations

  • Royal Decree 38/2017, of 27 January, on the rules for applying the European Union regulations on information provision and promotion measures concerning agricultural products implemented in the internal market and in third countries. (Correction of errors 02/02/2018)
  • Royal Decree 1450/2018,of 14 December amending Royal Decree 38/2017 of 27 January on the rules for applying the European Union regulations on information provision and promotion measures concerning agricultural products implemented in the internal market and in third countries.

 

Modification date: 21/06/2021

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